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October 19, 2011
Renovate in under 5 minutes- EasyOff Wall Paper
Because Generic Big Box Store ‘Art’ Isn’t Art
Toronto company creates customized, Eco and Artist friendly Easy Off Wall Mural.
With autumn in the air, we migrate back indoors, often staring at the same old four walls, desperately wanting a change. We all know that a little colour can transform a space, but painting and papering can be a big chore, not to mention the cost and time involved.
An online storefront and burgeoning community, Toronto based InkShuffle produces wall coverings, canvases and posters to customers looking for something truly unique. They’ve created an incredible, cost effective and green solution to the usual drudgery involved in sprucing up our rooms– all in a process that can take a few as 5 minutes. InkShuffle allows people wanting a change to choose from literally thousands of images online or by even uploading an image of their own.
Consumers can browse through thousands of images, from a wide variety of categories such as Children/Infant, Nature, Architecture to Maps and Sports images to name but a few, all at the www.inkshuffle.com site.
“The whole idea is to give people a fun, very easy, and cost effective way to change their living spaces without the commitment of paint or traditional wallpaper”, said InkShuffle Founder, Matthew Pullertis.
Key to InkShuffle is the idea of customization. When browsing the images online, people can choose the dimension of their print ranging from 3 feet by 3 feet all the way up to 20 feet x 20 feet.
Another big selling point is the ‘green’ aspect: all of their papers are made with recycled material and the inks are biodegradable. Made with a special adhesive, the Easy Off Mural can be easily removed and re-used on another wall, all without any paint damage. And parents need not worry about any toxic fumes with painting. “Our supplier has decorated his entire basement in fun cartoon animal prints for his toddler”, added Matthew Pullerits.
And if you have a picture or image that you’ve created, the InkShuffle site has an Upload Your Photo feature that will analyze your image to see how large it can be printed without compromising image quality.
With the goal of building an online community, InkShuffle is encouraging artists and photographers to create a virtual storefront where they can license their works, name their price while all of the transactions are managed by InkShuffle.
“We live in a DIY age, so why would we want mass produced images that everyone can get at a big box store?”,added Pullerits.
If InkShuffle has their way, the same four walls will never be the same again.
For online Media Releases and more information: visit:
InkShuffle.com is an online storefront and community that carries a wide range of eco-friendly products including wall coverings, canvases, and posters. The site is also an online community where artists and customers meet and exchange ideas about interior design. Their flagship product, the Easy Off Wallpaper allows people to choose from hundreds of thousands of images including their own to create a completely customized interior.
Artists, designers, and photographers display and sell their work with complete flexibility by creating their own storefront. Transforming homes is easy by accenting your rooms with original artwork that fits your style.
For Media Inquiries, contact: Publicist, Joey Gill – Hi Concept Publicity
Office: 416.929.9397 Cell: 416.556.0675 firstname.lastname@example.org